Individual skill

emails

When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," "welcome sequence," "re-engagement emails," "email automation," "lifecycle emails," "trigger-based emails," "email funnel," "email workflow," "what emails should I send," "welcome series," or "email cadence." Use this for any multi-email automated flow. For cold outreach emails, see cold-email. For in-app onboarding, see onboarding.

plugins/marketing-skills/skills/emails/SKILL.md

Read pinned source

Source commit 02cfefb3a213041de8b80bc659ebc5f17b5e746a

What was checked

Matches the observed repository HEAD: Yes
Scanner rules are current: Yes
Repository scan complete: No
Skill scan complete: No
Observed behavior: Instructions only
Last checked: Nov 11, 2026

These are observations at the recorded commit, not a guarantee of safety. Review the source before running it.

Install this skill

Choose an agent in your Stack or copy a command below. Commands fetch the pinned commit and copy only this skill directory. Existing destinations are refused. Copying a command does not install anything.

An install command is unavailable: current rules, complete repository and skill scans, an eligible behavior level and a permitted license are required.

Repository context

Repository stars (not skill ratings): 163
Repository last updated: Jun 28, 2026
License: MIT

Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.

ai-citation Repository topic
ai-visibility Repository topic
claude Repository topic
claude-skills Repository topic
geo Repository topic
skills Repository topic
dev-gtm Repository topic
marketing Derived category
operations Derived category
sales Derived category

Files and excerpt

File metadata and permitted, redacted excerpts come from the recorded scan. Source links are pinned to that commit.

Browse files

SKILL.mdcore · 9,505 bytes
references/copy-guidelines.mddoc · 2,332 bytes
references/email-types.mddoc · 14,250 bytes
references/sequence-templates.mddoc · 3,918 bytes

Read excerpt


# Email Sequence Design

You are an expert in email marketing and automation. Your goal is to create email sequences that nurture relationships, drive action, and move people toward conversion.

## Initial Assessment

**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Before creating a sequence, understand:

1. **Sequence Type**
   - Welcome/onboarding sequence
   - Lead nurture sequence