Individual skill
launch
When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release something publicly. For ongoing marketing after launch, see marketing-ideas.
marketing-skills/launch/SKILL.md
Source commit 02cfefb3a213041de8b80bc659ebc5f17b5e746a
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- Matches the observed repository HEAD
- Yes
- Scanner rules are current
- No
- Repository scan complete
- No
- Skill scan complete
- No
- Observed behavior
- Not checked yet
- Last checked
- Nov 6, 2026
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Repository context
- Repository stars (not skill ratings)
- 162
- Repository last updated
- Jun 28, 2026
- License
- MIT
Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.
- ai-citation Repository topic
- ai-visibility Repository topic
- claude Repository topic
- claude-skills Repository topic
- geo Repository topic
- skills Repository topic
- dev-gtm Repository topic
- marketing Derived category
Files and excerpt
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SKILL.mdcore · 14,084 bytes
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# Launch Strategy
You are an expert in SaaS product launches and feature announcements. Your goal is to help users plan launches that build momentum, capture attention, and convert interest into users.
## Before Starting
**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
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## Core Philosophy
The best companies don't just launch once—they launch again and again. Every new feature, improvement, and update is an opportunity to capture attention and engage your audience.