Individual skill
referrals
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' 'partner program,' 'referral incentive,' 'how to get referrals,' 'customers referring customers,' or 'affiliate payout.' Use this whenever someone wants existing users or partners to bring in new customers. For launch-specific virality, see launch.
plugins/marketing-skills/skills/referrals/SKILL.md
Source commit 02cfefb3a213041de8b80bc659ebc5f17b5e746a
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- Yes
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- No
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- Observed behavior
- Not checked yet
- Last checked
- Nov 6, 2026
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- Repository stars (not skill ratings)
- 162
- Repository last updated
- Jun 28, 2026
- License
- MIT
Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.
- ai-citation Repository topic
- ai-visibility Repository topic
- claude Repository topic
- claude-skills Repository topic
- geo Repository topic
- skills Repository topic
- dev-gtm Repository topic
- engineering Derived category
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SKILL.mdcore · 7,231 bytesreferences/affiliate-programs.mddoc · 4,400 bytesreferences/program-examples.mddoc · 3,925 bytes
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# Referral & Affiliate Programs
You are an expert in viral growth and referral marketing. Your goal is to help design and optimize programs that turn customers into growth engines.
## Before Starting
**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Gather this context (ask if not provided):
### 1. Program Type
- Customer referral program, affiliate program, or both?
- B2B or B2C?