Individual skill
exec-summary
Write an executive summary from tracked marketing results for CEO, CFO or board. "summarize this quarter for the CEO"
skills/exec-summary/SKILL.md
Source commit be4142b25bba6d424962a7788432dd813e6b768c
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- Last checked
- Nov 11, 2026
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Repository context
- Repository stars (not skill ratings)
- 946
- Repository last updated
- Nov 7, 2026
- License
- MIT
Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.
- aeo Repository topic
- claude-code Repository topic
- claude-plugin Repository topic
- content-marketing Repository topic
- marketing-automation Repository topic
- seo Repository topic
- agent-skills Repository topic
- ai-marketing Repository topic
- eu-ai-act Repository topic
- geo Repository topic
- marketing Derived category
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# /digital-marketing-pro:exec-summary
> **Script location.** If your host does not set `${CLAUDE_PLUGIN_ROOT}`, the scripts are in this plugin's `scripts/` folder, next to `skills/`. Run them with Python 3.10 or newer: `python`, or `python3` where `python` is not found (macOS, many Linux systems).
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## Purpose
Generate a concise, C-suite-ready executive summary of marketing performance. Focuses on business-level metrics — ROI, CAC, LTV, market share — rather than operational detail. Synthesizes strategic wins and risks, competitive positioning, and high-level recommendations into a format designed for executive decision-making. Supports single-brand summaries or portfolio-wide aggregation across all managed brands, and adapts depth and terminology to the target audience (CEO, CMO, board).
Designed to be the single artifact an executive needs to understand marketing's business impact, make resource allocation decisions, and assess strategic direction — without requiring follow-up questions or supplementary reports.
