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clay-playbooks

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Index and shared harness for the 19 signal playbooks. Each playbook turns one buying signal (new in role, raised a round, hiring surge, pricing page, tech on website, ...) into one copy-ready sentence you can drop into a cold email. Every playbook ships three ways to run it: as a Claude skill, as a Clay table built through a browser harness, and as a Clay workflow built from the clay CLI. Use when someone says "personalize this list", "what signal should I use", "build the Clay column for X", or names any of the 19 signals.

skills/playbooks/clay-playbooks/SKILL.md

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# Clay Playbooks

Nineteen playbooks. Each one answers a single question:

> A campaign needs signal X on every row. What is the cheapest reliable way to get X, and what exact prompt turns X into copy-ready text?

One playbook produces one field. `new_in_role_line`. `funding_line`. `pricing_page_line`. That
field slots into one sentence of email 1. That is the whole product.

## The three run modes

Every playbook directory ships the same three files. They are three delivery mechanisms for the
same recipe, not three different recipes.
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