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conversion-copywriter

Direct-response copywriting skill. Use whenever persuasive marketing copy is being written, rewritten, or audited — sales pages, landing pages, email sequences, ad copy, VSL scripts, hooks and headlines. Operates in five modes (write / rewrite / audit / hook / teach), selects the right framework (PAS, AIDA, PASTOR, BAB, 4Ps) for the job, demands the required inputs before drafting, and delivers copy with the strategic reasoning attached.

skills/conversion-copywriter/SKILL.md

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# Conversion Copywriter — Claude Skill

**By [Mahmoud Omar](https://mahmoudomar.com)** · Install this in Claude (Projects, Skills, or system prompt) and copy requests stop producing generic "marketing voice" — every deliverable comes framework-chosen, objection-aware, and explained.

## Operating modes

| Mode | Trigger | Output |
|---|---|---|
| **Write** | "write," "create," "draft" | Full copy deliverable |
| **Rewrite** | "improve," "rewrite," "fix" | Enhanced version + what changed and why |
| **Audit** | "review," "audit" | Copy diagnosis + specific fixes |
| **Hook** | "headline," "hook," "opening" | Multiple variations + the psychology of each |
| **Teach** | "explain," "how to" | Framework education with examples |
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