Menu

Individual skill

ad-management-intake

0upvotes

The intake stage of a Meta ad harness. Researches the brand first, states what it assumes, and asks only what it cannot infer and what would change money, claims or legal exposure if guessed wrong — at most four questions a turn, in plain business language. Writes the brand's stable facts (ads/brand.md), the campaign brief, and a log of what was asked vs assumed. Use it when someone wants to run Meta ads and the brand's ad facts are not yet recorded.

skills/shared/ad-management-intake/SKILL.md

Read pinned source

Source commit df8298140d434a6363de0c265eb6af2e571d97a5

What was checked

Matches the observed repository HEAD
Yes
Scanner rules are current
No
Repository scan complete
No
Skill scan complete
No
Observed behavior
Not checked yet
Last checked
Nov 11, 2026

These are observations at the recorded commit, not a guarantee of safety. Review the source before running it.

Install this skill

Choose an agent in your Stack or copy a command below. Commands fetch the pinned commit and copy only this skill directory. Existing destinations are refused. Copying a command does not install anything.

An install command is unavailable: current rules, complete repository and skill scans, an eligible behavior level and a permitted license are required.

Repository context

Repository stars (not skill ratings)
1,315
Repository last updated
Nov 6, 2026
License
MIT

Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.

Files and excerpt

File metadata and permitted, redacted excerpts come from the recorded scan. Source links are pinned to that commit.

Browse files
Read excerpt

# Ad Management Intake

**What this does.** Someone says "I want to run ads on Meta." A good agency would not hand them a
twenty-field form. It would read their website first, come back with "here's what I think your
business looks like", and ask only the few things it cannot know and cannot afford to get wrong.
This skill is that conversation.

**The one rule.** Ask a question only when **both** are true:

1. **It cannot be inferred.** The brand's research, its product catalog and its past campaigns
   do not answer it.
2. **A wrong guess costs something real.** Assuming wrong would change **money** (budget, price,
   what a customer is worth), **claims** (what an ad may say), or **legal exposure** (regulated
   words, restricted categories, audiences that must be excluded).
Back to top