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save-learning

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Shared step of the marketing playbooks (make-static-ads, analyze-performance, email-lifecycle, write-outreach): saves a short brand rule or finding in the human's own words, one idea per rule, retires the playbook's own older rules it replaces, and reads the result back to confirm. Loaded by those playbooks; not for direct use.

skills/marketing/save-learning/SKILL.md

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# save-learning

Learnings are the brand's short rules. Every playbook writes them through this atom and nowhere else. There are two server paths, and this atom picks between them:
- **Brain path:** when the Brand Brain tools are listed (`brand_knowledge_*`). Save with `brand_knowledge_save`, read back with `brand_knowledge_read` / `brand_knowledge_search`. **Exception:** claims-gate's claim facts and marker always use the older path below.
- **Older path:** otherwise (older servers), and always for claims-gate's claim facts. Save with `gooseworks:brand_update` `patch.facts`, read back with `gooseworks:brand_read`.
- **Local mode** (no GooseWorks, [the `marketing-guide` skill](../marketing-guide/SKILL.md) §5): append to `gooseworks-local/<brand-slug>/brand-notes.md`, same opening, their words, dated. Read the file first; mark your own superseded line `retired <date>`; read it back.

The playbooks do not change between the paths.

Long evidence, tables and reports belong in a brand document (the `save-to-brain` skill (`../save-to-brain/SKILL.md`)); a learning is the rule or finding itself, in the human's words.

## When you may write one

- Only with the human's own words in `user_statement`: what they typed. An explicit approval such as "yes, save that rule" counts; your draft never goes there. On the older path also send `knowledge_intent: "user_correction"`; on the brain path, source `you`. Without their words, don't write it: put the finding in your document instead.
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