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brand-research

Research a company or brand from its website and produce a reusable Brand Core covering products, audience, competitors, positioning, offers, messaging evidence, voice, and visual identity. Use before growth, ad, content, creator, or product work when reliable brand context is missing.

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# Brand Research

Build a sourced **Brand Core** that future research, analysis, and creative workflows can reuse without rediscovering the company every time.

The required path is research-only and works with local files. GooseWorks sync, ad imports, and paid asset generation are optional extensions—not prerequisites for a complete result.

## Inputs

- `website` — required canonical company or brand website.
- `focus` — optional product, collection, market, or campaign to prioritize.
- `output_dir` — optional; defaults to a clearly named local brand folder.
- `depth` — `quick` or `full` (default `full`).
- `sync_to_gooseworks` — optional, default false.
- `include_existing_ads` — optional, default true in full mode.
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