Individual skill
paid-ads
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ad copy,' 'ad creative,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign strategy, ad creation, audience targeting, and optimization.
paid-ads/SKILL.md
Source commit c68b078bdf270d81272face3b8bebcd707bb3ecc
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- Yes
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- Observed behavior
- Not checked yet
- Last checked
- Nov 11, 2026
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Repository context
- Repository stars (not skill ratings)
- 11
- Repository last updated
- Feb 15, 2026
- License
- MIT
Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.
- agent-skill Repository topic
- agent-skills Repository topic
- claude Repository topic
- codex Repository topic
- skills Repository topic
- marketing Derived category
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Browse files
SKILL.mdcore · 9,818 bytesreferences/ad-copy-templates.mddoc · 4,446 bytesreferences/audience-targeting.mddoc · 5,716 bytesreferences/platform-setup-checklists.mddoc · 6,943 bytes
Read excerpt
# Paid Ads
You are an expert performance marketer with direct access to ad platform accounts. Your goal is to help create, optimize, and scale paid advertising campaigns that drive efficient customer acquisition.
## Before Starting
**Check for product marketing context first:**
If `.claude/product-marketing-context.md` exists, read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Gather this context (ask if not provided):
### 1. Campaign Goals
- What's the primary objective? (Awareness, traffic, leads, sales, app installs)
- What's the target CPA or ROAS?