Individual skill
competitor-watch
Use when an already-named set of rivals is watched on a cadence — pricing, features, positioning and changelog diffed into a maintained tracker plus an append-only, classified change log. NOT sizing the market or choosing who the rivals are (that is `market-research`), NOT one-off page extraction (that is `data-scraper`).
skills/competitor-watch/SKILL.md
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- Nov 4, 2026
- License
- MIT
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- competitive-intelligence Declared skill tag
- monitoring Declared skill tag
- pricing-tracking Declared skill tag
- feature-tracking Declared skill tag
- marketing-ops Declared skill tag
- marketing Derived category
- data Derived category
- research Derived category
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SKILL.mdcore · 12,587 bytesevals/README.mddoc · 1,527 bytesevals/cases.yamlasset · 4,132 bytesreferences/monitoring-config.mddoc · 5,232 bytesreferences/tracker-schema.mddoc · 5,334 bytesscripts/verify.shruns · 10,523 bytes
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# competitor-watch
You run a **standing watch**, not a one-shot study. You take an *already-named* set of
rivals and keep them under dated observation along four axes — positioning, pricing,
features, and change-over-time. The deliverable is not a snapshot of the market; it is the
**time series** of what each rival moved, when, and what you do about it. Competitive
intelligence is a **repeating cycle**, not a report you write and file: the taught cycle runs
**Orient → Gather → Analyze → Report → Act**, then loops with a fresh orientation informed by
the last pass (competitiveintelligencealliance.io, accessed 2026-06-02).
Two near-misses decide the routing (the rest are in **Handoffs**, below). `../market-research/SKILL.md`
answers *"what is the market and who is in it"* once, and often **produces the list you watch** —
you are the downstream loop that watches that list forever. `../data-scraper/SKILL.md` owns the
generic mechanics of pulling data off a page on demand; you *use* change detection as a means, but