Individual skill
media-publishing
Use when designing animations for news sites, content platforms, publishing apps, or media consumption experiences
skills/08-by-industry/media-publishing/SKILL.md
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# Media & Publishing Animation Principles
Apply Disney's 12 principles to create immersive reading experiences that enhance content without distracting from it.
## The 12 Principles Applied
### 1. Squash & Stretch
- **Very Minimal**: Content is serious, not playful
- **Bookmark Icon**: Subtle press feedback
- **Share Buttons**: Light tactile response
### 2. Anticipation
- **Article Load**: Skeleton hints at content structure
- **Image Reveal**: Brief preparation before full quality