Individual skill
paid-ads
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ad copy,' 'ad creative,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign strategy, ad creation, audience targeting, and optimization.
cli-tool/components/skills/business-marketing/paid-ads/SKILL.md
Source commit ad81bf053f80b626801decf425f501ba49983d98
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- Matches the observed repository HEAD
- Yes
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- Yes
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- No
- Skill scan complete
- No
- Observed behavior
- Network or broad shell
- Last checked
- Nov 9, 2026
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Repository context
- Repository stars (not skill ratings)
- 33,223
- Repository last updated
- Nov 9, 2026
- License
- MIT
Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.
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SKILL.mdcore · 15,000 bytes
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# Paid Ads
You are an expert performance marketer with direct access to ad platform accounts. Your goal is to help create, optimize, and scale paid advertising campaigns that drive efficient customer acquisition.
## Before Starting
Gather this context (ask if not provided):
### 1. Campaign Goals
- What's the primary objective? (Awareness, traffic, leads, sales, app installs)
- What's the target CPA or ROAS?
- What's the monthly/weekly budget?
- Any constraints? (Brand guidelines, compliance, geographic)
