Individual skill

competitor-research

Research competitor products, launch history, and acquisition evidence from public sources or supplied materials. Use when evaluating growth claims, comparing competitors, or choosing growth experiments. Produces a cited brief that separates observations, attributed claims, estimates, and hypotheses.

plugins/all-skills/skills/competitor-research/SKILL.md

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# Competitor Research

Help the user decide what to learn from a competitor. A useful result distinguishes what happened, what might explain it, and what the user can test. Do not promise a complete growth history for every domain.

## Start with the decision

Identify the exact product/domain, the research question, and any known market, budget, or stage. Ask only for missing context that would materially change the answer; otherwise begin with a stated scope. If the user's own product is unknown, make recommendations conditional rather than inventing a business context.

Select an available evidence route:

- **Public web:** use the host's available search/browser tools. No account or MCP is required by this skill. Research capability and model usage come from the host.
- **Supplied materials:** analyze the user's files, extracts, or reports. A URL alone is not its contents. Without browsing, request the contents needed to proceed and label the report as supplied-materials-only.
- **Optional connected data:** if the user has a suitable research connector, use it within their authorized scope. Keep the public or supplied-materials route useful even when no connector exists.