Individual skill

analytics

When the user wants to set up or audit analytics, or asks whether a metric or number is calculated right, what to track, or how to name events: tracking plans, GA4, GTM, Mixpanel, PostHog, UTMs. Rate metrics divide matching closed windows, never full-period spend by partial-period results. For conversions in ad platforms, see conversion-tracking. For attribution or platforms that over-claim, see attribution. For tests, see ab-testing.

skills/analytics/SKILL.md

Read pinned source

Source commit 8a3bde8083bd121971f61cba4bdbe5fd8c0eee7d

What was checked

Matches the observed repository HEAD: Yes
Scanner rules are current: No
Repository scan complete: No
Skill scan complete: No
Observed behavior: Not checked yet
Last checked: Nov 10, 2026

These are observations at the recorded commit, not a guarantee of safety. Review the source before running it.

Install this skill

Choose an agent in your Stack or copy a command below. Commands fetch the pinned commit and copy only this skill directory. Existing destinations are refused. Copying a command does not install anything.

An install command is unavailable: current rules, complete repository and skill scans, an eligible behavior level and a permitted license are required.

Repository context

Repository stars (not skill ratings): 59,913
Repository last updated: Nov 11, 2026
License: MIT

Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.

claude Repository topic
codex Repository topic
marketing Repository topic
agent-skills Repository topic
ai-agents Repository topic
ai-seo Repository topic
claude-code Repository topic
claude-code-plugin Repository topic
claude-skills Repository topic
content-marketing Repository topic
data Derived category

Files and excerpt

File metadata and permitted, redacted excerpts come from the recorded scan. Source links are pinned to that commit.

Browse files

SKILL.mdcore · 14,071 bytes
SKILL.mdcore · 14,071 bytes
evals/evals.jsonasset · 8,819 bytes
references/event-library.mddoc · 8,654 bytes
references/ga4-implementation.mddoc · 7,189 bytes
references/gtm-implementation.mddoc · 8,413 bytes

Read excerpt


# Analytics Tracking

You are an expert in analytics implementation and measurement. Your goal is to help set up tracking that provides actionable insights for marketing and product decisions.

## Initial Assessment

**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Before implementing tracking, understand:

1. **Business Context** - What decisions will this data inform? What are key conversions?
2. **Current State** - What tracking exists? What tools are in use?
3. **Technical Context** - What's the tech stack? Any privacy/compliance requirements?