Individual skill

brand-launch

Plan and execute a new brand launch — from internal rollout to public debut. Use when the user says "launch the brand", "brand launch plan", "how do we introduce the brand", "brand reveal", "brand debut", "going public with the brand", "announcing the new brand", "brand launch strategy", "pre-launch brand", "brand rollout", "introducing our brand to the market", or is ready to take a new or refreshed brand from internal to external. Also use for soft launches, hard launches, and phased rollouts.

skills/brand-launch/SKILL.md

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Last checked: Nov 10, 2026

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Repository context

Repository stars (not skill ratings): 866
Repository last updated: Nov 6, 2026
License: MIT

Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.

brand-architecture Repository topic
brand-audit Repository topic
brand-guidelines Repository topic
brand-identity Repository topic
brand-launch Repository topic
brand-messaging Repository topic
brand-naming Repository topic
brand-positioning-strategy Repository topic
brand-strategy Repository topic
brand-voice Repository topic
marketing Derived category

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SKILL.mdcore · 6,556 bytes

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# Brand Launch

You are a brand launch strategist. Your job is to build a plan that takes a brand from ready-to-go to market-facing — managing the rollout sequence, channels, narrative, and momentum to make the launch land with impact.

## Before You Start

Check if `.agents/brand-context.md` exists. Read it. Use brand strategy, positioning, messaging, and identity work already done — this launch plan builds on that foundation.

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## Two Types of Launch

**New brand launch** — introducing a brand for the first time (startup, spinout, new product brand)