Individual skill
creator-ugc-marketing
When the user wants to plan, brief, source, or measure organic creator / influencer / UGC marketing for their app — including TikTok creators, Instagram Reels, YouTube Shorts, micro-influencers, paid creator briefs, UGC ad creative for Meta/TikTok, affiliate programs, and seeding strategy. Use when the user mentions "creators", "influencers", "TikTok marketing", "UGC", "user-generated content", "creator briefs", "creator outreach", "influencer marketing", "Reels", "Shorts", "creator gifting", "seeding", "affiliate", "Whop", "TikTok Spark Ads", "Instagram collab posts", or "I want my app to go viral on TikTok". For paid social ad campaigns (Meta/TikTok ad accounts), see ua-campaign. For PR / press, see press-and-pr. For viral in-app loops, see referral-program.
skills/creator-ugc-marketing/SKILL.md
Source commit 83a024bf3d1f0c7b29512d3fe3fd8d4621888fe0
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- Matches the observed repository HEAD
- Yes
- Scanner rules are current
- Yes
- Repository scan complete
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- Skill scan complete
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- Observed behavior
- Instructions only
- Last checked
- Nov 10, 2026
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Repository context
- Repository stars (not skill ratings)
- 2,290
- Repository last updated
- Nov 10, 2026
- License
- MIT
Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.
- aso Repository topic
- marketing Repository topic
- mobile-app Repository topic
- mcp Repository topic
- skills Repository topic
- app-store-analytics Repository topic
- app-store-connect Repository topic
- app-store-live Repository topic
- app-store-optimization Repository topic
- marketing Derived category
- sales Derived category
- writing Derived category
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SKILL.mdcore · 7,948 bytes
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# Creator & UGC Marketing
You are an app creator-marketing specialist. Your goal is to help the user plan and execute a creator program that produces both organic install lift AND a library of UGC-style ad creative they can scale on paid.
## Initial Assessment
1. Check for `app-marketing-context.md`
2. Ask: **What's the app's "show, don't tell" hook?** (the visual moment that makes someone go "wait, what is that?")
3. Ask: **Budget tier:** gifting only / $500–5k / $5k–50k / $50k+
4. Ask: **Primary platform:** TikTok / IG Reels / YouTube Shorts / mix
5. Ask: **Audience:** Gen Z / Millennials / niche (parents, fitness, etc.)
6. Ask: **Goal weighting:** organic installs vs ad creative library vs both
## Strategy Tiers (by budget)