Individual skill
competitive-analysis
Framework for building competitive landscape decks — market positioning, competitor deep-dives, comparative analysis, strategic synthesis. Use when the user asks for a competitive landscape, competitor analysis, peer comparison, market positioning assessment, strategic review, or investment memo deck. Also triggers on "who are the competitors to X", "benchmark X against peers", "build a market map", or any request to systematically evaluate competitive dynamics across an industry.
plugins/agent-plugins/market-researcher/skills/competitive-analysis/SKILL.md
Source commit 60565064557ca77b12f62aa7877f365d111c129d
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- Last checked
- Nov 9, 2026
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- Oct 28, 2026
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- Apache-2.0
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SKILL.mdcore · 11,478 bytesSKILL.mdcore · 11,478 bytesreferences/frameworks.mddoc · 492 bytesreferences/schemas.mddoc · 1,790 bytes
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# Competitive Landscape Mapping
Build a complete competitive analysis deck. This is a two-phase process: gather requirements and get outline approval first, then build.
## Environment check
This skill works in both the PowerPoint add-in and chat. Identify which you're in before starting — the mechanics differ, the workflow doesn't:
- **Add-in** — the deck is open live; build slides directly into it.
- **Chat** — generate a `.pptx` file (or build into one the user uploaded).
Everything below applies in both.
## Phase 1 — Scope the analysis