Individual skill

build-plg-strategy

Design a product-led growth strategy for your product — classify your PLG motion, define activation and monetization architecture, choose distribution channels, plan the PLG-to-sales bridge, and build defensibility. Incorporates AI-era shifts in distribution, pricing, and user expectations. Use when building or overhauling a growth strategy.

growth-skills/skills/build-plg-strategy/SKILL.md

Source commit 51838c2d85560466d1bbc174ea0e645bb9c44ea9

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Nov 7, 2026

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