Individual skill
pricing-strategist
Use when choosing or revisiting pricing: seat, usage, value-based, freemium or hybrid, Van Westendorp willingness-to-pay analysis, or Good/Better/Best tiers. Runs pricing_model_picker.py, wtp_analyzer.py and packaging_designer.py and returns a range, not one number.
commercial/skills/pricing-strategist/SKILL.md
Source commit 9ef0c3c213932e645cc5cbeeb3c35c3a762a2437
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- Last checked
- Nov 9, 2026
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- 29,516
- Repository last updated
- Nov 5, 2026
- License
- MIT
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- agentic-ai Repository topic
- anthropic-claude Repository topic
- claude-ai Repository topic
- claude-code Repository topic
- claude-skills Repository topic
- claude-code-skills Repository topic
- ai-coding-agent Repository topic
- claude-code-plugins Repository topic
- developer-tools Repository topic
- openai-codex Repository topic
- commercial Declared skill tag
- pricing Declared skill tag
- packaging Declared skill tag
- wtp Declared skill tag
- van-westendorp Declared skill tag
- value-based-pricing Declared skill tag
- saas-pricing Declared skill tag
- engineering Derived category
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SKILL.mdcore · 9,139 bytesSKILL.mdcore · 9,139 bytesassets/pricing_brief_template.mddoc · 3,396 bytesreferences/packaging_anti_patterns.mddoc · 6,152 bytesreferences/saas_pricing_canon.mddoc · 5,217 bytesreferences/van_westendorp_methodology.mddoc · 6,579 bytesscripts/packaging_designer.pyruns · 11,970 bytesscripts/pricing_model_picker.pyruns · 11,402 bytesscripts/wtp_analyzer.pyruns · 10,492 bytes
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# pricing-strategist
## Purpose
Help Commercial, Product Marketing, and CMO functions answer three questions at the pricing-design moment:
1. **Which pricing model fits this product + customer + market?** (subscription seat-based, usage-based, value-based, freemium, hybrid)
2. **What does the customer actually pay before it feels too expensive?** (Van Westendorp PSM on WTP survey responses)
3. **How should we package this into tiers?** (Good / Better / Best — with anti-pattern detection)
The skill recommends **a model and a range**. The human picks the number, owns the trade-offs, and runs the GTM.
## When to use
