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grow-pipeline

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Fills the funnel end to end without the owner babysitting it — reads the market and the competition for context, builds a ranked list of named prospects with a reason attached to each, writes personalized outreach in the owner's own voice, and logs every touch to the CRM. Chains lead-finder, outreach-composer, and crm-autopilot behind a web-native market read, with an owner approval at every handoff. Use this whenever the owner wants more pipeline rather than one specific piece of it, including phrasings like "I need more leads," "fill my funnel," "who should I be calling and what do I say," "find me customers like my best ones and reach out," "build me a prospect list and write the emails," or "sales has gone quiet, get something moving." Reach for it when the owner describes wanting new business generally rather than asking for a list or a single email.

skills-imported/grow-pipeline/SKILL.md

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Oct 10, 2026
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<!-- Provenance: adapted from anthropics/knowledge-work-plugins (Apache-2.0, (c) Anthropic).
Original skill: https://github.com/anthropics/knowledge-work-plugins/tree/main/small-business/skills/grow-pipeline. Changes for Muse AI: Claude/Cowork product refs -> Muse AI; MCP -> connector; CLAUDE.md -> MUSE.md; ${CLAUDE_PLUGIN_ROOT} -> this skill's directory; /plugin:command refs -> skill refs. -->


Run the pipeline-building chain: a web-native market read for context, then `lead-finder` for the list, `outreach-composer` for the copy, and `crm-autopilot` for the record. Each skill keeps its own gates, and this command does not loosen any of them.

Connectors: Apollo (or Clay) plus HubSpot is the full path. Mail (Gmail or Microsoft 365) adds sending. Zoom adds recorded discovery and sales calls to Step 4's logging — read-only, only meetings the owner hosted or attended, and its recordings list covers a one-month window per call, so a sweep asks month by month rather than for a range it cannot return. With none of them, web research plus an uploaded customer CSV goes in, a ranked list and drafted outreach come out for the owner to send by hand, and the log lives in a spreadsheet. That is a real run.

## Step 1 — Market context first (web research)

Run this leg inline and keep it scoped to what informs targeting — not a full weekly brief. Scan public sources on the owner's competitors and their market: sites and pricing, ad and social activity, job postings, and press.

**In:** the competitor watchlist if one exists, plus public sources. Win-loss data from HubSpot when connected, which is the sharpest signal available and is not public.
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