Individual skill
webinar
webinar — Webinar & virtual-event marketing workflow. Plan a webinar from scratch (sized backward from the business goal), rescue one whose numbers disappointed (score the funnel, fix the broken stage), or turn a past webinar into an evergreen on-demand lead engine. Covers the full funnel: registration, promotion runway, show-up, live engagement, live-to-close, and segmented follow-up. Treats a webinar as a funnel, not an event.
skills-imported/webinar/SKILL.md
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# Webinar — Webinar & Virtual Event Marketing
**Invocation:** say `webinar [mode] [args]` or describe the task
This skill is the **entry point for webinar workflows**: plan → promote → run → follow up, or diagnose → fix → re-run.
## When To Run
- Planning a webinar, virtual event, live demo, workshop, masterclass, fireside chat, or virtual summit from scratch
- Rescuing a webinar whose numbers disappointed — low registrations, low show-up, or attendees who don't convert
- Turning a one-time webinar into an always-on evergreen / on-demand engine
- Scoring an existing funnel to find the stage that's actually broken
## When NOT To Run