Individual skill
community-manager
Build and manage brand communities — engagement strategy, moderation, advocacy programs, and community-led growth.
skills/community-manager/SKILL.md
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## Overview
Communities turn customers into advocates: places (forums, Slack/Discord, social groups) where members help each other, share wins, and deepen their relationship with your brand. This skill covers community strategy, launch, daily engagement, moderation, advocacy programs, and measuring community impact on the business.
## When to use
- Launching a brand community
- Reviving a dead forum or group
- Designing engagement programs
- Writing moderation guidelines
- Building customer advocacy (reviews, referrals, case studies)
- Measuring community ROI
- Launching a user community from zero