Individual skill
push-notifications-pro
Engineer push notification systems — architecture, delivery, personalization, and cross-platform best practices.
skills/push-notifications-pro/SKILL.md
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## Overview
This skill covers push notifications from the builder's perspective: system architecture, reliable delivery across iOS/Android/web, token management, personalization at scale, and the operational practices that keep pushes fast and trustworthy. (For marketing strategy, see push-notification-strategist.)
Push notifications — mobile, web, and desktop — are the highest-leverage retention channel when done well and the fastest path to uninstalls when done poorly. Professional push strategy balances frequency, personalization, and timing across platforms, treating each notification as a withdrawal from a limited attention budget.
## When to use
- Designing push notification infrastructure
- Improving delivery rates
- Managing device tokens
- Implementing personalized pushes at scale
- Debugging push delivery issues
- Setting up push for a new app