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landing-optimizer

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Use when the user asks to "optimize our landing page for influencer traffic", "fix our promo-code landing page", or "improve conversion from a creator campaign"; produces a message-match audit, page-structure and social-proof recommendations, a promo-code/CTA conversion plan, and an A/B test roadmap. Not for measuring campaign results after launch — use performance-analyzer. 落地页优化/达人流量转化提升

influencer/report/landing-optimizer/SKILL.md

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Nov 12, 2026
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Apache-2.0

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# Landing Optimizer

This skill helps you create and optimize landing pages specifically for influencer marketing traffic. When users click from an influencer's post, the landing experience should feel connected and optimized for conversion.

> **Cross-discipline (paid ads):** this is also the **paid-ads** post-click skill — the page half of the ROAS **Offer** message-match (it pairs with [ad-creative-builder](../../../ad/orchestrate/ad-creative-builder/SKILL.md), which owns the ad half). The same diagnose-and-fix flow applies to paid landing pages; save paid runs under `memory/ad/landing-optimizer/`. On paid runs, message-match the page against the [offer-claims-registry](../../../protocol/offer-claims-registry/SKILL.md) ledger when present: offer terms, promo codes, and dates against `memory/claims/offers.md`, and claim wording against the approved variants in `memory/claims/claims-ledger.md`.

## Quick Start

Shortest invocation:

```
Optimize our landing page for traffic from [influencer campaign]
```
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