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preference-frequency-manager

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Use when the user asks to "build a preference center", "set up a frequency opt-down ladder", "give people a step-down instead of unsubscribe", or "design a topic/cadence preference page"; produces a preference-center field spec, a frequency/topic opt-down ladder (down-tier paths that substitute for a hard unsubscribe), a preference-to-suppression mapping, and a SEND N-dimension sub-item note on preference-center / frequency options offered. Not for the lifecycle flow map or cadence governance — use email-sequence-designer; not for the consent/suppression record itself — use consent-registry; not for computing EQS or ruling the N1 unsubscribe veto — use email-quality-auditor. 邮件偏好中心/降频阶梯设计/退订替代降档

email/nurture/preference-frequency-manager/SKILL.md

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Nov 10, 2026
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Apache-2.0

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# Preference & Frequency Manager

Designs the subscriber-facing preference center and the frequency/topic opt-down ladder that gives a subject a step-down instead of a hard unsubscribe, and supplies the SEND **N (Nurture / Lifecycle)** sub-item note on **preference-center / frequency options offered**. It specifies the preference-page field set (topics, cadence tiers, channel toggles), the down-tier ladder (e.g., weekly → monthly → pause → sunset), and the mapping from each preference choice to the suppression/frequency rule the ESP and consent-registry must enforce. It is the **N1-veto mitigation** — the softer exit that keeps people on the list at a lower cadence — but it does not adjudicate the N1 unsubscribe veto, own the consent record, design the lifecycle flows, or compute the EQS.

## Quick Start

```
Build a preference center for [product/audience] on [ESP]. Offer topics [list], cadence tiers [weekly/monthly], and a pause option instead of a hard unsubscribe.
```

```
Design a frequency opt-down ladder: on the unsubscribe page, offer step-down paths (reduce to monthly, pick topics, pause 90 days) before the full opt-out.
```
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