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ferdinandobons/startup-skill
AI agent skills for startup validation, competitive intelligence, and planning
History
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startup-competitors/SKILL.md
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startup-design/SKILL.md
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startup-pitch/SKILL.md
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startup-positioning/SKILL.md
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Verified commit a5f97c317b93caedbb49d28f20e9ec283b2ec087
git clone --filter=blob:none --no-checkout https://github.com/ferdinandobons/startup-skill.git .hotskills/ferdinandobons-startup-skill && git -C .hotskills/ferdinandobons-startup-skill checkout --detach a5f97c317b93caedbb49d28f20e9ec283b2ec087
# Copy each selected skill directory from .hotskills/ferdinandobons-startup-skill into .claude/skills/<skill-name>/git clone --filter=blob:none --no-checkout https://github.com/ferdinandobons/startup-skill.git .hotskills/ferdinandobons-startup-skill && git -C .hotskills/ferdinandobons-startup-skill checkout --detach a5f97c317b93caedbb49d28f20e9ec283b2ec087
# Copy each selected skill directory from .hotskills/ferdinandobons-startup-skill into .agents/skills/<skill-name>/Heat
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Individual skills in this repository
- startup-competitors
startup-competitors - startup-design
startup-design - startup-pitch
startup-pitch - startup-positioning
startup-positioning
How it works
startup-competitors
When your agent uses it
Deep competitive intelligence for any market. Analyzes competitors' products, pricing, customer sentiment, GTM strategy, and growth signals using real web data. Produces battle cards, pricing landscape, and feature matrix. Use when the user wants to understand their competitive landscape, analyze competitors, compare products in a market, or research who they're competing against. Triggers for "who are my competitors", "competitive analysis", "competitor research", "battle cards", "pricing comparison", "competitor pricing", "market players", "competitive intelligence", "competitive landscape", "who else is in this space", "competitive moat", or any request to profile, compare, or map competitors in a category. Works standalone — no prior startup-design session needed.
What it loads into context
Frontmatter
159 tokensAlways available to the agent
SKILL.md
3,570 tokensWhen the skill is activated
Reference documents
73,828 tokensLoaded on request
Token counts are estimates. Scripts run separately; they are not counted as reference context.
The playbook
- How It Works
- Phase 0: Resume Check
- Phase 1: Intake
- Phase 1.5: Research Depth Assessment
- Phase 2: Research
- Phase 3: Synthesis
- Phase 3.5: Research Verification
- Honesty Protocol
- Reference Files
Files
../.claude-plugin/marketplace.jsonasset745 bytesSKILL.mdcore16,604 bytesSKILL.mdcore16,604 bytesSKILL.mdcore16,604 bytesSKILL.mdcore16,604 bytesreferences/honesty-protocol.mddoc4,949 bytesreferences/research-principles.mddoc2,860 bytesreferences/research-scaling.mddoc4,426 bytesreferences/research-synthesis.mddoc8,745 bytesreferences/research-wave-1-profiles-pricing.mddoc6,976 bytesreferences/research-wave-2-sentiment-mining.mddoc6,976 bytesreferences/research-wave-3-gtm-signals.mddoc7,327 bytesreferences/verification-agent.mddoc5,249 bytes../startup-design/SKILL.mddoc32,535 bytes../startup-design/references/customer-interview.mddoc8,841 bytes../startup-design/references/frameworks.mddoc6,224 bytes../startup-design/references/honesty-protocol.mddoc5,069 bytes../startup-design/references/industry-benchmarks.mddoc2,891 bytes../startup-design/references/intake-questions.mddoc2,712 bytes../startup-design/references/output-guidelines.mddoc6,664 bytes../startup-design/references/output-specs.mddoc5,808 bytes../startup-design/references/research-principles.mddoc2,769 bytes../startup-design/references/research-scaling.mddoc4,963 bytes../startup-design/references/research-synthesis.mddoc6,522 bytes../startup-design/references/research-wave-1-market.mddoc6,868 bytes../startup-design/references/research-wave-2-competitors.mddoc7,701 bytes../startup-design/references/research-wave-3-customers.mddoc8,546 bytes../startup-design/references/research-wave-4-distribution.mddoc4,187 bytes../startup-design/references/verification-agent.mddoc5,205 bytes../startup-pitch/SKILL.mddoc25,619 bytes../startup-pitch/references/honesty-protocol.mddoc4,472 bytes../startup-pitch/references/pitch-frameworks.mddoc12,134 bytes../startup-pitch/references/research-principles.mddoc3,320 bytes../startup-pitch/references/research-scaling.mddoc3,848 bytes../startup-pitch/references/research-synthesis.mddoc16,212 bytes../startup-pitch/references/research-wave-1-audience-narrative.mddoc5,657 bytes../startup-pitch/references/research-wave-2-competitive-framing.mddoc6,250 bytes../startup-pitch/references/verification-agent.mddoc5,503 bytes../startup-positioning/SKILL.mddoc18,647 bytes../startup-positioning/references/frameworks.mddoc7,946 bytes../startup-positioning/references/honesty-protocol.mddoc5,148 bytes../startup-positioning/references/research-principles.mddoc3,459 bytes../startup-positioning/references/research-scaling.mddoc3,866 bytes../startup-positioning/references/research-synthesis.mddoc16,771 bytes../startup-positioning/references/research-wave-1-alternatives.mddoc7,216 bytes../startup-positioning/references/research-wave-2-market-frame.mddoc8,205 bytes../startup-positioning/references/verification-agent.mddoc5,537 bytes
Read SKILL.md
# Startup Competitors
Deep competitive intelligence that goes beyond surface-level profiles. Produces actionable battle cards, pricing landscape analysis, and strategic vulnerability mapping using real web data.
## How It Works
```
INTAKE → RESEARCH (3 sequential waves) → SYNTHESIS → BATTLE CARDS
```
The process is focused: understand the product, research competitors deeply across 3 dimensions, synthesize findings, and produce actionable output. Typical runtime: 15-25 minutes in Claude Code (parallel agents), 30-45 minutes in Claude.ai (sequential).
### Language
View the complete source on GitHubstartup-design
When your agent uses it
Design, validate, and plan a startup from scratch. Covers market research, competitive analysis, business model, brand identity, product definition, financial projections, and validation experiments. Trigger when the user has a startup idea to explore, wants to validate a business concept, needs a business plan or lean canvas, asks for market sizing or competitive landscape, wants brand positioning or go-to-market strategy, or says anything like "I have an idea for..." or "is this idea worth pursuing". Also handles resuming from a previous checkpoint.
What it loads into context
Frontmatter
112 tokensAlways available to the agent
SKILL.md
7,204 tokensWhen the skill is activated
Reference documents
19,486 tokensLoaded on request
Token counts are estimates. Scripts run separately; they are not counted as reference context.
The playbook
- How It Works
- Phase 0: Resume Check
- Phase 0.5: Pre-Flight Check
- Phase 1: Intake Interview
- Phase 2: Brainstorm
- Phase 2.5: Research Depth Assessment
- Phase 3: Market Research
- Phase 3.5a: Research Verification
- Phase 3.5: Research Gate (Go/No-Go Checkpoint)
- Phase 3.7: Customer Discovery (Interviews)
- Phase 4: Strategy
- Phase 5: Brand
- Phase 6: Product
- Phase 7: Financial
- Phase 8: Validation
- Final Deliverable
- Radical Honesty Protocol
- Reference Files
Files
SKILL.mdcore32,535 bytesSKILL.mdcore32,535 bytesSKILL.mdcore32,535 bytesSKILL.mdcore32,535 bytesSKILL.mdcore32,535 bytesreferences/customer-interview.mddoc8,841 bytesreferences/frameworks.mddoc6,224 bytesreferences/honesty-protocol.mddoc5,069 bytesreferences/industry-benchmarks.mddoc2,891 bytesreferences/intake-questions.mddoc2,712 bytesreferences/output-guidelines.mddoc6,664 bytesreferences/output-specs.mddoc5,808 bytesreferences/research-principles.mddoc2,769 bytesreferences/research-scaling.mddoc4,963 bytesreferences/research-synthesis.mddoc6,522 bytesreferences/research-wave-1-market.mddoc6,868 bytesreferences/research-wave-2-competitors.mddoc7,701 bytesreferences/research-wave-3-customers.mddoc8,546 bytesreferences/research-wave-4-distribution.mddoc4,187 bytesreferences/verification-agent.mddoc5,205 bytes
Read SKILL.md
# Startup Design
A structured, multi-phase skill that takes a startup idea from raw concept to validated design. It produces a complete set of markdown documents organized by domain, with built-in progress tracking so work survives session interruptions.
## How It Works
The process has 8 numbered phases executed sequentially, plus a Pre-Flight Check (Phase 0.5) and a Customer Discovery gate (Phase 3.7). Each phase produces output files and updates the progress tracker. If a session is interrupted, resume from the last completed checkpoint.
```
PRE-FLIGHT → INTAKE → BRAINSTORM → RESEARCH → [Research Gate] → CUSTOMER DISCOVERY → [Interview Gate] → STRATEGY → BRAND → PRODUCT → FINANCIAL → VALIDATION
```
### Modes
View the complete source on GitHubstartup-pitch
When your agent uses it
Build investor-ready pitch scripts in multiple formats (10-min, 5-min, 2-min, 1-min elevator, investor email). Produces pitch narratives, Q&A preparation, pitch scoring rubric, and optional investor roleplay practice. Use when the user wants to create a pitch, prepare for investor meetings, craft a startup pitch, write a fundraising narrative, or practice their pitch. Triggers for "pitch deck", "investor pitch", "pitch my startup", "fundraising deck", "seed deck", "how to pitch", "investor meeting", "demo day", "prepare pitch", "pitch script", "elevator pitch for investors", "pitch practice", "practice my pitch", "investor roleplay", or any request to present a startup to investors, accelerators, or partners. Works standalone — no prior startup-design session needed, but leverages its output if available.
What it loads into context
Frontmatter
190 tokensAlways available to the agent
SKILL.md
5,686 tokensWhen the skill is activated
Reference documents
13,261 tokensLoaded on request
Token counts are estimates. Scripts run separately; they are not counted as reference context.
The playbook
- How It Works
- Phase 0: Resume Check
- Phase 1: Intake
- Phase 1.5: Research Depth Assessment
- Phase 2: Research
- Phase 3: Pitch Construction
- Phase 3.5: Pitch Verification
- Phase 4: Review & Practice
- Honesty Protocol
- Reference Files
Files
SKILL.mdcore25,619 bytesSKILL.mdcore25,619 bytesSKILL.mdcore25,619 bytesSKILL.mdcore25,619 bytesreferences/honesty-protocol.mddoc4,472 bytesreferences/pitch-frameworks.mddoc12,134 bytesreferences/research-principles.mddoc3,320 bytesreferences/research-scaling.mddoc3,848 bytesreferences/research-synthesis.mddoc16,212 bytesreferences/research-wave-1-audience-narrative.mddoc5,657 bytesreferences/research-wave-2-competitive-framing.mddoc6,250 bytesreferences/verification-agent.mddoc5,503 bytes
Read SKILL.md
# Startup Pitch
Build investor-ready pitch content in multiple formats. Uses a structured 7-element framework combined with a problem-solution-insight foundation to produce pitch narratives that are clear, compelling, and fundable.
## How It Works
```
INTAKE → RESEARCH (2 sequential waves) → PITCH CONSTRUCTION → REVIEW & PRACTICE
```
The process: understand the company deeply, research the investor audience and competitive framing, then construct the pitch. Typical runtime: 15-20 minutes in Claude Code (parallel agents), 30-40 minutes in Claude.ai (sequential).
### Core Philosophy
View the complete source on GitHubstartup-positioning
When your agent uses it
Market positioning strategy using the April Dunford framework, enriched with JTBD discovery, Moore positioning statement, and Neumeier's Onliness Test. Produces a complete positioning document, positioning statement, competitive alternatives map, and market category analysis. Use when the user wants to define or refine their market positioning, find their unique position, differentiate from competitors, craft a positioning statement, choose a market category, or figure out "how should we position this product." Triggers for "positioning", "how to position", "market position", "differentiation strategy", "positioning statement", "competitive positioning", "category strategy", "where do we fit in the market", "how are we different", "unique value proposition", or any request to define, sharpen, or rethink positioning. Works standalone — no prior startup-design or startup-competitors session needed, but leverages their output if available.
What it loads into context
Frontmatter
190 tokensAlways available to the agent
SKILL.md
4,004 tokensWhen the skill is activated
Reference documents
13,082 tokensLoaded on request
Token counts are estimates. Scripts run separately; they are not counted as reference context.
The playbook
- How It Works
- Phase 0: Resume Check
- Phase 1: Intake
- Phase 1.5: Research Depth Assessment
- Phase 2: Research
- Phase 3: Positioning Synthesis
- Phase 3.5: Research Verification
- Honesty Protocol
- Reference Files
Files
SKILL.mdcore18,647 bytesSKILL.mdcore18,647 bytesSKILL.mdcore18,647 bytesSKILL.mdcore18,647 bytesreferences/frameworks.mddoc7,946 bytesreferences/honesty-protocol.mddoc5,148 bytesreferences/research-principles.mddoc3,459 bytesreferences/research-scaling.mddoc3,866 bytesreferences/research-synthesis.mddoc16,771 bytesreferences/research-wave-1-alternatives.mddoc7,216 bytesreferences/research-wave-2-market-frame.mddoc8,205 bytesreferences/verification-agent.mddoc5,537 bytes
Read SKILL.md
# Startup Positioning
Market positioning strategy that produces a complete positioning document, Moore + Neumeier positioning statements, competitive alternatives map, and market category analysis. Built on April Dunford's framework, enriched with JTBD discovery and stress-tested with Neumeier's Onliness Test.
## How It Works
```
INTAKE → RESEARCH (2 sequential waves) → POSITIONING SYNTHESIS
```
The process: understand the product and its customers, research competitive alternatives and market context, then build positioning through Dunford's 5+1 components. Typical runtime: 10-15 minutes in Claude Code (parallel agents), 20-30 minutes in Claude.ai (sequential).
### Language
View the complete source on GitHubSkills included
- startup-competitors
- startup-design
- startup-pitch
- startup-positioning
Repository facts
- License
- MIT
- Created
- Mar 6, 2026
- Last pushed
- Jul 1, 2026
- Forks
- 165
- Open issues
- 1
- Project activity
- Slowing
Rank over the last 12 weeks
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Before you install
Instructions onlyAutomated signals, not a guarantee
Checked Nov 3, 2026
Not fully analyzed: some files were too long, unreadable or missing. This never lowers the level.
Show 13 notes
startup-competitors/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-competitors/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-competitors/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-design/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-design/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-design/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-design/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-pitch/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-pitch/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-pitch/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-positioning/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-positioning/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzedstartup-positioning/SKILL.md:1Analysis incomplete: Referenced executable target unavailable; not analyzed
- No broad tool permissions
- No dangerous shell commands
- No network access
- No hidden or obfuscated text
- No instruction overrides
- No executable scripts
- No access to secrets
- No requests to vote in Hot
How the signals fit together
Facts from a static read of the files at the pinned commit. They describe what the code does, not why.
Some files could not be read; the facts below still hold.
No combined signals at this commit.
Works with
| Agent | Status | Evidence | Install to |
|---|---|---|---|
| Claude Code | Native | Manifest .claude-plugin/marketplace.json | .claude/skills/<skill-name>/ |
| Codex | Native | Manifest AGENTS.md | .agents/skills/<skill-name>/ |
| Cursor | Compatible | Standard SKILL.md startup-competitors/SKILL.md | .cursor/skills/<skill-name>/ |
| Gemini CLI | Compatible | Standard SKILL.md startup-competitors/SKILL.md | .gemini/skills/<skill-name>/ |
| GitHub Copilot | Compatible | Standard SKILL.md startup-competitors/SKILL.md | .github/skills/<skill-name>/ |
| OpenCode | Compatible | Standard SKILL.md startup-competitors/SKILL.md | .opencode/skills/<skill-name>/ |
- Native The repository ships a manifest, folder or frontmatter field for this agent.
- Compatible A standard SKILL.md that this agent can read.
- Unknown No evidence either way.
Derived automatically from paths, manifests and frontmatter. Not tested on each agent.
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