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non-generic-web-copy

Replace vague marketing with credible specifics.

skills/non-generic-web-copy/SKILL.md

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Oct 22, 2026
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# Non Generic Web Copy

## Purpose

Replace vague AI-sounding marketing with copy that proves the site is real.

## Scoped execution

Apply the [shared web contract](../website-operating-rules/references/scoped-web-contract.md) once when execution crosses phases; reuse it if already read. Load only the specialist guidance relevant to the requested surface and deliverable.

## Detailed Guide

Read [non generic web copy guide](references/non-generic-web-copy-guide.md) for the selected workflow. Apply only the requested surface; review-only work reports findings, while authorized changes continue through implementation and relevant verification.