Individual skill
amazon-listing-optimizer
Writes an Amazon product title, five bullets, and backend search terms that obey Amazon's character, byte, and keyword rules while staying click-worthy in the search grid. Use when drafting or fixing a Seller Central listing, rewriting an Amazon title or bullet points, packing backend search terms, or recovering a listing flagged or suppressed for content. Do NOT use when writing on-site product-detail-page copy for your own storefront or marketing site - use product-description-writer instead.
skills/amazon-listing-optimizer/SKILL.md
Source commit 97a13607d669157a4a16d5ba79b77f208319f7b9
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- Last checked
- Nov 6, 2026
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- Repository last updated
- Oct 13, 2026
- License
- MIT
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- claude Repository topic
- claude-skills Repository topic
- skill-me Repository topic
- writing Derived category
- marketing Derived category
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SKILL.mdcore · 3,890 bytes
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# Amazon Listing Optimizer
Optimize an Amazon listing for both the A9 search algorithm and a shopper scanning a crowded grid, within Amazon's exact structural rules.
## Workflow
1. Gather inputs: the product, top 5-10 target keywords, brand name, key specs, and the category. If keywords are missing, ask for them or for the category to infer intent - do not guess. If a requested claim violates Amazon policy or lacks substantiation, refuse and propose compliant phrasing before writing.
2. Write the title. Cap under 200 characters, but many categories cap at 80 - target roughly 80-150 and verify the category limit. Order: brand, primary keyword, then most search-relevant attributes (type, size, quantity, color). Capitalize the first letter of each major word. Make the first ~50 characters say what it is and why it differs, since that is what shows on mobile.
3. Write exactly 5 bullets. Begin each with a 2-4 word capitalized benefit label, then one supporting sentence. Keep each bullet under ~200 characters for mobile readability. Cover in priority order: main benefit, key feature, fit/compatibility, what is in the box or dimensions, trust/guarantee point. Reserve one bullet for the top objection that reviews reveal.
4. Write backend search terms. The field caps at 250 bytes total (not per line); spaces separate terms, so no commas. Do not repeat any word already in the title or bullets - Amazon indexes those separately and repeats waste bytes. Add synonyms, common and alternate spellings, and use-case terms. Lowercase throughout.
5. Run the compliance pass before delivering: scan every field against the Do NOT list and the category's restricted-word rules (supplements, beauty, baby are strictest).
## Deliverable
Produce a paste-ready listing package containing: