Menu

Individual skill

marketplace-pre-member-personalisation

Pre-member journey of a two-sided trust marketplace — from anonymous landing through onboarding, registration, and the paid-membership paywall. Covers anonymous signal inference, what pet owners specifically need to validate before paying (safety, availability, competence, effort, local cost comparison), what pet sitters specifically need to validate (opportunity, first-stay path, daily commitment, hidden costs), information-asymmetry closure, progressive profile building, social proof, conversion psychology, onboarding intent capture, identity stitching, and pre-member measurement. Triggers on tasks involving visitor-to-member conversion, anonymous personalisation, onboarding flow design, paywall timing, pre-member ranking, or any question about what a pet owner or pet sitter needs to see before paying. Use this skill BEFORE marketplace-personalisation and marketplace-search-recsys-planning.

skills/.experimental/marketplace-pre-member-personalisation/SKILL.md

Read pinned source

Source commit cf93c57cac89d6fc3e4194686000411567f5caf3

What was checked

Matches the observed repository HEAD
Yes
Scanner rules are current
No
Repository scan complete
No
Skill scan complete
Yes
Observed behavior
Not checked yet
Last checked
Nov 5, 2026

These are observations at the recorded commit, not a guarantee of safety. Review the source before running it.

Install this skill

Choose an agent in your Stack or copy a command below. Commands fetch the pinned commit and copy only this skill directory. Existing destinations are refused. Copying a command does not install anything.

An install command is unavailable: current rules, complete repository and skill scans, an eligible behavior level and a permitted license are required.

Repository context

Repository stars (not skill ratings)
222
Repository last updated
Aug 15, 2026
License
MIT

Observed agent integration: codex

Files and excerpt

File metadata and permitted, redacted excerpts come from the recorded scan. Source links are pinned to that commit.

Browse files
Read excerpt
# Marketplace Engineering Two-Sided Pre-Member Personalisation Best Practices

Comprehensive design and diagnostic guide for the pre-member journey of a two-sided
trust marketplace. Covers anonymous signal inference, side-specific validation (what
pet owners and pet sitters each need to see before paying), information-asymmetry
closure, progressive profile building, social proof, conversion psychology, onboarding
intent capture, identity stitching, and pre-member measurement. Contains 53 rules across
10 categories, ordered by cascade impact, every rule grounded in published consumer-trust
and decision research.

## When to Apply

Reference this skill when:

- Designing or reviewing the anonymous landing page and first-render experience