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ecommerce-video-ads

Ecommerce video ad skills for Claude Code and AI agents: plans and makes short product videos that sell on TikTok, TikTok Shop, Instagram Reels and Meta ads, with AI or real footage. Asks the four questions that change the rules (where it runs, product facts, assets, budget), picks angle, hook, format and on-camera character, writes a second-by-second script, keeps the real product identical in AI shots, applies platform rules (AI labels, TikTok Shop bans on AI voices, slideshows and price mentions, the FTC fake-testimonial rule, music licensing), quotes cost before generating and plans different-concept variants. Use when someone wants a viral TikTok, Reels or TikTok Shop video for a product, ecommerce ad creatives or "10 ads for my product". Hands off to product-video-hooks, tiktok-shop-video, ai-ugc-ad-video, product-photo-to-video, ad-creative-testing and ecommerce-video-edit. NOT for app launch videos, music videos or brand films with nothing to sell.

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# Ecommerce video ads with AI agents

Make short product videos that stop the scroll and sell: TikTok, TikTok Shop, Instagram Reels and Meta ads. This skill is the plan and the rules. The sibling skills do each part.

**Cost gate.** Nothing is generated before the person has seen an estimate (`estimate_cost` on the varg MCP, or `POST /v2/estimate`) and said yes. Quote credits (1 credit = 1 cent). Draft cheap first: stills, `kling_v4_flash` or `seedance_2_fast_preview`, 480–720p. Spend on full models only for concepts the person approved.

## 1. Ask four questions, default the rest

Agents fail here in both directions: a wall of 15 questions, or invented product facts. Ask exactly these, in one message, then state what you assumed for everything else:

1. **Where does it run?** TikTok Shop video, TikTok ad (Spark or in-feed), organic TikTok/Reels, or a Meta ad. This one answer changes the rules on AI voices, prices on screen, music and labels (§4).
2. **What is true about the product?** Name, what it does, the one claim they can prove, the price and the live offer. Never invent specs, prices, reviews or results.
3. **What do you have?** Product photos (clean, front-on, label readable), any real footage (even 5 s), your face or voice, real reviews, a winning ad to build on.
4. **Budget?** Per video, or for the whole test batch.