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video-packaging

Package a video: title and thumbnail-text pairs that never repeat words, or critique them. "why is no one clicking this video"

plugins/indranilbanerjee/digital-marketing-pro/skills/video-packaging/SKILL.md

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# /digital-marketing-pro:video-packaging

Packaging decides whether a video gets watched; the content only decides
whether it deserved to be. On every video surface the viewer sees two elements
at once — the title and the thumbnail text — and the craft is that **they must
do different jobs**:

- **The title carries context and keywords** — what the video is, phrased the
  way people search and the way the platform's systems read it.
- **The thumbnail text carries the tension** — the number, the contradiction,
  the "wait, what?" that a human reacts to in half a second.
- **Overlap is wasted real estate.** A thumb word that already appears in the
  title bought nothing with the scarcest pixels the brand owns.