Individual skill

varg-mascot-jingle-ad

Turns a product into a singing mascot ad on varg: the product itself as a claymation, plush or 3D-family-film character with a face built for lip-sync, a 15-30 s jingle with the brand name in the hook (Lyria 3.5 with timed lyric sections, trimmed to length), the mascot singing it on Seedance 2.5 with the song as an audio reference, the master song laid back on top, lyric captions and a real product end card. Non-human ads skip the "fake person" problem, get shared and suit dropshipping products. Use when a seller asks for a jingle ad, a singing product, a mascot ad, a claymation or cartoon product video, a song ad for TikTok or Reels, or a talking product character. Not for full music videos for songs (varg-music-video), human UGC actors (ai-ugc-ad-video), or original characters without a product (varg-character-absurd).

plugins/vargHQ/skills/varg-mascot-jingle-ad/SKILL.md

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Repository last updated
Nov 6, 2026
License
Apache-2.0

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# Singing mascot jingle ad

Singing products are back in 2026: a viral TikTok jingle became a national Dr Pepper ad, Super Bowl ads leaned on singalongs, and AI "musical microdramas" with singing cartoon narrators ran by the thousand on Google and Meta, until many were pulled for health claims and offensive hooks ([CNN](https://abc17news.com/news/national-world/cnn-national/2026/10/28/the-new-frontier-for-ads-is-racist-cartoon-ai-musical-microdrama/)). Do the format; skip the claims.

## 1. The mascot (one image)

The product becomes the character: same shape, colours and label, plus a face **built for lip-sync**: big eyes, a real mouth with a jaw and visible teeth (not a line), roughly human proportions, mouth slightly open, facing the camera ([mascot lip-sync guide](https://labmarcel.substack.com/p/the-complete-guide-to-mascot-lipsync)).

```
Turn the <product> from the reference image into a cute claymation mascot character: the same
<colors> body and <key detail>, with two big friendly cartoon eyes and a wide expressive mouth with a
visible jaw and small teeth, two tiny clay arms. It stands on <setting>, facing the camera, mouth
slightly open, neutral pose. Stop-motion clay texture, miniature studio lighting, vertical 9:16, no text.
```