Individual skill
pr-pitch
Build a PR pitch package: core pitch, outlet variations, media list, release. "pitch this story to journalists"
plugins/indranilbanerjee/digital-marketing-pro/skills/pr-pitch/SKILL.md
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# /digital-marketing-pro:pr-pitch
## Purpose
Create compelling media pitch packages designed to earn coverage. Includes pitch templates customized by outlet type, target media identification, outreach sequencing, and journalist-ready materials.
## Input Required
The user must provide (or will be prompted for):
- **Story angle**: What is newsworthy (launch, data, trend, expert commentary, milestone)
- **Pitch type**: Proactive pitch, reactive (newsjacking), journalist-request-platform response (e.g., Qwoted, Featured, Source of Sources), or thought leadership placement
- **Target outlets**: Desired publications or tier level (Tier 1 national, trade, local, podcasts)
- **Spokesperson**: Who speaks for the brand, their credentials and availability