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product-led-seo-strategy

Create product-led SEO strategies that turn product value, user intent, page architecture, taxonomy, and scalable user experiences into organic growth. Use when a user asks for SEO strategy, organic growth planning, content/product SEO, programmatic SEO direction, search moat creation, or wants to avoid keyword-list SEO.

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# Product-Led SEO Strategy

Use this skill to plan SEO from the product outward: who the user is, what they need, what product surface can satisfy that need, how the site architecture scales, and how the work compounds over time.

This skill is derived from Eli Schwartz's *Product-Led SEO* and uses transformed guidance with durable book-topic references. Do not copy book prose into user outputs.

## Quick Start

1. Load `guidelines.md` to choose the smallest useful reference set.
2. Use `workflows/create-seo-strategy.md` for a full strategy.
3. Anchor recommendations in user demand, product usefulness, and business outcomes.
4. Treat keyword data as supporting evidence, not the starting point.
5. Deliver concrete product/page ideas, required teams, measurement plan, and risks.