Individual skill

amazon-ads-create-dsp-campaign

Create and launch an Amazon DSP Performance+ (P+) or Brand+ (B+) campaign end-to-end using this amazon-ads-mcp server's allv1_* tools. Drives the full setup: gather user inputs, query the advertiser account to resolve the DSP account ID, create the DSP campaign in PAUSED state, attach ASIN conversion tracking, query eligible automated targeting tactics, create one ad group per (inventoryType, tactic) combination, optionally create ads and ad-group associations, then activate everything in strict parent-first order with verification reads between writes. Supports P+ tactics (CUSTOMER_ACQUISITION, REMARKETING, RETENTION, MAXIMIZE_PERFORMANCE) and B+ tactics (PROSPECTING) across DISPLAY, VIDEO_OLV, VIDEO_STV, AUDIO, and LIVE_EVENTS inventory. Trigger whenever the user mentions creating a DSP P+ or B+ campaign, launching automated DSP targeting, setting up Performance+ or Brand+ ad groups, or any variant like 'spin up a P+ campaign', 'launch Brand+ prospecting', 'create DSP automated targeting'.

plugins/KuudoAI/skills/skills/amazon-ads-create-dsp-campaign/SKILL.md

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Repository last updated
Nov 6, 2026
License
Apache-2.0

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# Create DSP P+/B+ Campaign

## When to use this skill

- Create a new DSP **Performance+ (P+)** or **Brand+ (B+)** campaign
- Set up automated targeting tactic ad groups under a DSP campaign
- Launch DSP campaigns across DISPLAY, VIDEO_OLV (online video), VIDEO_STV (streaming TV), AUDIO, or LIVE_EVENTS inventory

If the user wants manual targeting (e.g., specific audience or supply targets), this skill does not apply — they need the standard DSP campaign workflow with explicit targets, not the automated tactic workflow.

## Account-context recovery

If Amazon account scope, identifier type, marketplace mapping, or account relationships become unclear, consult `amazon-ads-accounts` when it is available. Resume this skill after resolving the ambiguity. If it is unavailable, use equivalent read-only discovery and ask the user when multiple valid choices remain. Never guess or interchange identifier types.