Individual skill

performance-check

Check live performance KPIs from connected analytics: RAG status, trends, actions. "quick performance snapshot"

plugins/indranilbanerjee/digital-marketing-pro/skills/performance-check/SKILL.md

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# /digital-marketing-pro:performance-check

> **Script location.** If your host does not set `${CLAUDE_PLUGIN_ROOT}`, the scripts are in this plugin's `scripts/` folder, next to `skills/`. Run them with Python 3.10 or newer: `python`, or `python3` where `python` is not found (macOS, many Linux systems).

## Purpose

Pull live metrics from all connected analytics MCPs and produce a comprehensive performance snapshot. Compares current performance to KPI targets defined in the brand profile, previous-period benchmarks, and industry averages. Designed for quick health checks — run it daily, weekly, or on-demand to stay on top of marketing performance without switching between platforms.

**Scope (vs `/digital-marketing-pro:performance-report`):** this skill is the **live-pull + snapshot-persistence** layer — it fetches current metrics from the platforms and saves a snapshot for trend history. When you need a formatted, narrative deliverable for stakeholders (executive summary, channel commentary, prioritized recommendations, branded formatting), run `/digital-marketing-pro:performance-report`, which consumes the snapshots this skill persists rather than re-pulling. Use `performance-check` to *see the numbers now*; use `performance-report` to *tell the story*.

## Input Required

The user must provide (or will be prompted for):