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pm/requirement-penetration

深度挖掘用户需求的方法论,通过5W2H追问和需求分层模型,识别显性、隐性、潜在和惊喜需求

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# 需求穿透方法论

## 适用场景

当用户提出需求时,不要直接接受表面描述。使用本方法论深度挖掘用户真正想要什么,识别用户没说出口的需求,甚至发现用户自己都没意识到的需求。

## 核心方法

### 需求分层模型

用户需求分为四个层次,从下到上价值递增:

```
        ┌─────────────────┐