Individual skill
competitor-ad-intelligence
Use this skill when the user asks to analyze, tear down, or reverse-engineer a competitor's paid ads. Trigger for prompts like "what ads is [competitor] running", "tear down their ad strategy", "competitor ad analysis", "find ad angles we haven't tried", or "reverse-engineer their paid funnel". Do not trigger for organic/SEO competitor research or website positioning analysis.
skills/competitor-ad-intelligence/SKILL.md
Source commit edbecfa9099c4addae1f500cca1ac067204b30fd
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- Observed behavior
- Instructions only
- Last checked
- Nov 4, 2026
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Repository context
- Repository stars (not skill ratings)
- 40,891
- Repository last updated
- Nov 6, 2026
- License
- MIT
Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.
- ai Repository topic
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- agent-skills Repository topic
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- awesome Repository topic
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- marketing Derived category
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SKILL.mdcore · 13,046 bytes
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# Competitor Ad Intelligence
Scrape competitor ads from Meta and Google, analyze creative patterns, reverse-engineer landing page funnels, and produce a full strategic teardown — hooks, formats, positioning bets, vulnerabilities, and counter-plays.
**Core principle:** A competitor's ad portfolio is a window into their growth strategy. Long-running ads reveal what converts. New ads reveal what they're testing. Landing pages reveal their positioning bets. The best ad creative teams start with evidence from what's already working, then differentiate.
## When to Use
- "What ads are my competitors running?"
- "Tear down [competitor]'s ad strategy"
- "Find new creative angles for our paid campaigns"
- "Reverse-engineer [competitor]'s paid funnel"
- "What hooks are working in [our space]?"
- "Audit the ad landscape before we launch"