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gtm-ai-gtm

Go-to-market strategy for AI products. Use when positioning AI products, handling "who is responsible when it breaks" objections, pricing variable-cost AI, choosing between copilot/agent/teammate framing, or selling autonomous tools into enterprises.

skills/gtm-ai-gtm/SKILL.md

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# AI Product GTM

Go-to-market strategy for AI products. These aren't generic AI principles — they're patterns from selling autonomous AI agents into enterprises where "autonomous" scared buyers and "teammate" converted them.

## When to Use

**Triggers:**
- "How do we position this AI product?"
- "Buyers say they're worried about AI breaking production"
- "Should we call it autonomous or copilot?"
- "How do we price AI when usage varies 10x by customer?"
- "Enterprise security passed but ops rejected us — why?"

**Context:**