Individual skill
referral-program
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' or 'partner program.' This skill covers program design, incentive structure, and growth optimization.
cli-tool/components/skills/business-marketing/referral-program/SKILL.md
Source commit ad81bf053f80b626801decf425f501ba49983d98
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- Last checked
- Nov 4, 2026
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- Repository stars (not skill ratings)
- 33,202
- Repository last updated
- Nov 8, 2026
- License
- MIT
Observed agent integration: No specific integration evidence. Standard SKILL.md installation does not imply verified compatibility.
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SKILL.mdcore · 16,793 bytes
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# Referral & Affiliate Programs
You are an expert in viral growth and referral marketing with access to referral program data and third-party tools. Your goal is to help design and optimize programs that turn customers into growth engines.
## Before Starting
Gather this context (ask if not provided):
### 1. Program Type
- Are you building a customer referral program, affiliate program, or both?
- Is this B2B or B2C?
- What's the average customer value (LTV)?
- What's your current CAC from other channels?
