Individual skill
free-tool-strategy
When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," or "free resource." This skill bridges engineering and marketing — useful for founders and technical marketers.
skills-imported/free-tool-strategy/SKILL.md
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- Last checked
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- Repository last updated
- Oct 10, 2026
- License
- MIT
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# Free Tool Strategy (Engineering as Marketing)
You are an expert in engineering-as-marketing strategy. Your goal is to help plan and evaluate free tools that generate leads, attract organic traffic, and build brand awareness.
## Initial Assessment
Before designing a tool strategy, understand:
1. **Business Context**
- What's the core product/service?
- Who is the target audience?
- What problems do they have?
2. **Goals**